Sparkling fruity bubble gum and flowers from the start: you might have had enough of these fruity floral launches, but if this is not uplifting I don’t know what that is. And although you’ll probably get bored soon with it, Pink Bouquet by Moschino is here for a good time, not for a long time.
The fruits are red and bright, the florals are girly, and they will push out the pink for the first hour. After that, the young girl starts getting bit more serious. The fruity-floral accord loses the fizzy notes and becomes warmer and denser with woods. Fruits step back, whereas florals step forward and mix with woods, making this stage almost unisex (the first part however is definitely feminine).
At this point, Pink Bouquet for women sheds the teenage character of the beginning and steps into a more mature one, going from light pink to a darker shade. However, it still retains some of the young, cheerful, and springy character of the beginning, so don’t expect anything too old, in spite of the musky base.
The imagery of the ad campaign is consistent with the young and carefree charactrer of Moschino Pink Bouquet. There you have a young girl, waking up thinking of the night before, when a handsome Italian guy takes her home to her villa on his Lambretta. The kiss is chaste, as it’s on the cheek, but sensuous at the same time. And when she’s fully awaken she holds a gigantic bottle of the perfume and kisses it.
The interesting part comes with the Moschino Pink Bouquet advert song, which says:
Voglio amarti cosi, che mi porti profumo di passione
Voglio un bacio da te che mi faccia vivere sull’onda
which can be translated with:
I want to love you like that, you bring me perfume of passion
I want a kiss from you, which makes me live on the wave
The original song is Ladruncoli (Petty Thieves) by Manupuma, and the way its meaning was turned upside-down for the ad is quite interesting. The main theme of Ladruncoli is not romantic but social, as it calls for a non-violent revolution of the young people against the “old fogeys.” Also, whereas the second line sung in the ad is part of the song, the first one is not. It indeed talks about perfume, but of a different kind:
Voglio Robespierre, che mi porti profumo di rivolta
I want Robespierre to bring me perfume of insurrection.