Acqua di Gio by Giorgio Armani is almost invisible at first, then touches of salty water and quite good citrus come out. Then nothing again, and then the citrus are given florals as partner, an aromatic backbone, and a sprinkle of sea water here and there. The balance between all these elements is just perfect, although towards the end it will get more aromatic.
The unfavourable reviews you will read about this Armani perfume will probably say two things. The first one is that it’s an “inoffensive” fragrance, nothing particularly original after all, especially considering the super high level of perfumers that were hired for this perfume. One of them is Alberto Morillas, creator of a truckload of fragrances, Blv and Omnia by Bvlgari, and 212 Sexy by Carolina Herrera, among the others. The second one is that it has become way too popular, after being a best-seller for years. In other words: nice perfume, but you will smell just like millions of other people out there before you.
Both objections are true, but they’re not a good reason not to try this Acqua di Gio pour homme. About originality, get over it: in the olfactive family of this fragrance there is not much room for that. If you want to smell fresh and clean, you’ll have to give up most of uniqueness. Yet still,between two fresh fragrances, one may smell way better than the other, and Acqua di Gio cologne smells great.
And about popularity, well, that’s a bit dodgier issue. After all, since 1996, when it was launched, Acqua di Gio’ was a best-seller many years. In any case you don’t want to make this one a perfume for special occasions. Keep it for the normal days, or any situation where you won’t dress to impress but you still want to smell good.
Mediterranean Sea is in da house in this Acqua di Gio perfume, and the effect is not only crisp and clean, but also relaxing. Just be aware of the Cool Water effect, which means, you wore it so many times that you can’t even stand the sight of the bottle.